Peter Brock and BRE at PRI’s Convention

UPDATES: SEMA has purchased both the PRI and the SEMA shows. The PRI Trade Show has expanded its attendance development scope beyond racing businesses to include race teams throughout the US. The PRI Trade Show continues to operate out of its longtime headquarters in Laguna Beach, California, with PRI executive John Kilroy—a 22-year company veteran—continues in charge as Vice President/General Manager.